DAY DREAMER
DAY AND NIGHT TEAPROJECT: This fictional day and night tea packaging is designed to evoke a sense of balance and tranquillity.
DESIGN: The brand identity and packaging design blends elements of day and night to create a harmonious and visually striking aesthetic. The surface graphics are inspired by the two opposing times of day and incorporate calming imagery to impart a peaceful feeling.
FUNCTIONALITY: The cylinder-shaped packaging opens like a book, dividing the day and night teas into their own sections. The tea bag tags function to sit on the edge of the cup, featuring the sun and moon and serve as a convenient way to identify which tea is being brewed. This packaging solution not only looks beautiful, but also offers practicality and ease of use.